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by Herb Greenberg : How to Hire and Develop Your Next Top Performer: The Five Qualities That Make Salespeople Great

ISBN : #0071362444 | Date : 2000-09-22

Description :

PDF-c283b | This work tells managers how to hire right – the first time. It shows managers the real things to look for when hiring or promoting, instead of relying upon “experience” or some of the other classic hiring myths. The authors identify and explain the four proven factors that will predict an employee’s success in sales: empathy, ego-drive, service motivation and ego-strength. They also provide key i… How to Hire and Develop Your Next Top Performer: The Five Qualities That Make Salespeople Great


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by Bonnie Goebert : Beyond Listening: Learning the Secret Language of Focus Groups

ISBN : #0471395625 | Date : 2001-11-21

Description :

PDF-fc737 | A groundbreaking guide to making one of marketing’s most important resources more effective When kids in a Nabisco focus group told researchers that they always separated their Oreos before they ate them, the researchers recommended that the company develop a cookie that couldn’t be taken apart. Fortunately, in this case, Nabisco didn’t heed the researchers’ advice. Each year, companies spend a b… Beyond Listening: Learning the Secret Language of Focus Groups


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[Pub.13elc] Beyond Listening: Learning the Secret Language of Focus Groups PDF | by Bonnie Goebert


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by Brian Mahoney : Crochet Stitches Business Book Free Online Advertising Video Marketing Strategy: Learn Million Dollar Website Traffic Secrets to Making Massive Money Now!

ISBN : #154139366X | Date : 2016-12-31

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PDF-98b80 | With this Video Marketing Strategy for the Crochet Business Get Website Traffic to Make Massive Money Using Free Online Advertising with this Business Book you will Learn… How to Get Unlimited FREE Marketing & Advertising for massive money for your Crochet business! How to Step by Step create Money Making Videos! The secrets the pro’s use to rank on the 1st page of YouTube! Get Massive Amoun… Crochet Stitches Business Book Free Online Advertising Video Marketing Strategy: Learn Million Dollar Website Traffic Secrets to Making Massive Money Now!


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by Angela Eva Alunni : The Effects of the Economic Crisis on the Luxury Brand Market: Marketing Strategies for Luxury Goods “Made in Italy”

ISBN : # | Date : 2015-06-11

Description :

PDF-c8455 | Research Paper (postgraduate) from the year 2014 in the subject Business economics – Marketing, Corporate Communication, CRM, Market Research, Social Media, , language: English, abstract: Luxury represents a product category that seemingly was able to weather the storm of financial and economic crisis hitting global markets in 2008 better than could be expected. In this scientific essay, the autho… The Effects of the Economic Crisis on the Luxury Brand Market: Marketing Strategies for Luxury Goods “Made in Italy”


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by Jean-Claude Thoenig : The Marking Enterprise: Business Success and Societal Embedding (INSEAD Business Press)

ISBN : #0230001874 | Date : 2006-10-12

Description :

PDF-2da00 | Based on their studies of successful firms, the authors highlight two main paths to success. As well as delivering a groundbreaking new analytical framework, they also provide practical advice to practitioners on avoiding pitfalls and taking decisions while elaborating their marking discipline…. The Marking Enterprise: Business Success and Societal Embedding (INSEAD Business Press)


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by David White : Internet Marketing: Stories from the Pioneers of Digital Marketing: Strategy and Vision for Those Who Want to Master Internet Marketing, Search Engines and Social Media (Heads Up Guides)

ISBN : #0957314302 | Date : 2012-04-10

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Blue Ocean Strategy – An insight into the Future of Customer Relationship Management PDF




by Christian Gondek : Blue Ocean Strategy – An insight into the Future of Customer Relationship Management

ISBN : #3656008574 | Date : 2011-12-22

Description :

PDF-94a1f | Seminar paper from the year 2011 in the subject Business economics – Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, University of Applied Sciences Essen, course: Strategic Management, language: English, abstract: This paper contains a Strategic Management Assignment written in 2011 for a MBA course at the FOM in Germany. It demonstrates how to easily apply the … Blue Ocean Strategy – An insight into the Future of Customer Relationship Management


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Blue Ocean Strategy – An insight into the Future of Customer Relationship Management by by Christian Gondek

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: Creating Winning Marketing Plans: Planning, Strategies and Objectives

ISBN : #0850132541 | Date : 1996-05

Description :

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Life Is Sales PDF




by Gary L. Ford : Life Is Sales

ISBN : #1897178573 | Date : 2009-01-01

Description :

PDF-a4cfb | Life is about getting what you want, and sales skills can improve your life. In Life Is Sales, Gary Ford and Connie Bird share their unique perspective on success. Most people resist spelling out what they want, but those who know what they want and know how to ask for it are far more successful in all aspects of life. This book highlights the psychology behind getting people to do what you want a… Life Is Sales


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Life Is Sales by by Gary L. Ford

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Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program (Marketing/Sales/Advertising & Promotion) PDF




by Arthur Middleton Hughes : Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program (Marketing/Sales/Advertising & Promotion)

ISBN : # | Date : 2011-12-02

Description :

PDF-6894e | Providing the most current marketing theories and strategies for 15 years—now updated to cover digital platforms so you can expand your reach even further! Retaining all the advice, tips, tactics, and strategies that has made it the go-to resource for marketers who take their craft seriously, Strategic Database Marketing now shows how to use marketing metrics, measure them, and predict the most … Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program (Marketing/Sales/Advertising & Promotion)


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[Pub.15Byh] Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program (Marketing/Sales/Advertising & Promotion) PDF | by Arthur Middleton Hughes


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Understanding Consumer Decision Making: The Means-End Approach to Marketing and Advertising Strategy PDF




: Understanding Consumer Decision Making: The Means-End Approach to Marketing and Advertising Strategy

ISBN : #058538701X | Date :

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by Alexander Manu : Transforming Organizations for the Subscription Economy: Starting from Scratch

ISBN : #1138281700 | Date : 2017-09-21

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PDF-7f475 | The emerging present is a fast-changing context for incumbent organizations, especially in market segments where online behavior is replacing physical proximity, and users engage with digital platforms for the acquisition of products and services. These are platforms that allow users to behave, to leave a mark, and to participate in the community of others, which are the values people now seek. Tr… Transforming Organizations for the Subscription Economy: Starting from Scratch


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by Nick Bilton : I Live in the Future & Here’s How It Works: Why Your World, Work & Brain Are Being Creatively Disrupted

ISBN : #0307591123 | Date : 2011-10-04

Description :

PDF-17dc9 | Are we driving off a digital cliff and heading for disaster, unable to focus, maintain concentration, or form the human bonds that make life worth living? Are media and business doomed and about to be replaced by amateur hour?The world, as Nick Bilton—with tongue-in-cheek—shows, has been going to hell for a long, long time, and what we are experiencing is the twenty-first-century version of th… I Live in the Future & Here’s How It Works: Why Your World, Work & Brain Are Being Creatively Disrupted


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HBR’s 10 Must Reads on Collaboration (with featured article “Social Intelligence and the Biology of Leadership,” by Daniel Goleman and Richard Boyatzis) PDF




by Harvard Business Review : HBR’s 10 Must Reads on Collaboration (with featured article “Social Intelligence and the Biology of Leadership,” by Daniel Goleman and Richard Boyatzis)

ISBN : #1633694593 | Date : 2013-04-02

Description :

PDF-d5647 | Join forces with others inside and outside your organization to solve your toughest problems.If you read nothing else on collaborating effectively, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you work more productively with people on your team, in other departments, and in other organization… HBR’s 10 Must Reads on Collaboration (with featured article “Social Intelligence and the Biology of Leadership,” by Daniel Goleman and Richard Boyatzis)


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Disney Way Harnessing Management Business PDF 7cec1a2ab

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The Disney Way:Harnessing the Management Secrets of Disney in Your Company, Third Edition (Business Books) PDF




by Bill Capodagli : The Disney Way:Harnessing the Management Secrets of Disney in Your Company, Third Edition (Business Books)

ISBN : #1259583872 | Date : 2016-04-20

Description :

PDF-618c5 | “Dream, Believe, Dare, Do . . .”Though four simple words, this carefully crafted credo lies at the heart of Walt Disney’s enviable empire and has led The Walt Disney Company to prosperity for decades. As foremost experts on Disney, authors Bill Capodagli and Lynn Jackson return with an updated and expanded third edition of The Disney Way to show how organizations can incorporate this four-pi… The Disney Way:Harnessing the Management Secrets of Disney in Your Company, Third Edition (Business Books)


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